Monthly Archives: | July, 2009

TRPS Twitter Strategy

The Tiger Rag Preservation Society has decided to employ a twitter communication strategy this following season.  It will be used in conjunction with the previously implemented Official Eradication Strategy that you can read about here. We will be using the official TRPS twitter account, twitter.com/banthewoohoo,to communicate the official strategy as well as provide real time reminders during games so that the fans at the games don’t forget to replace the “woo hoo” the next time Tiger Rag is played. The reminders will not only remind them to replace the woo hoo but to replace it with the official TRPS replacement slogan.  If everyone just replaces it with their own version it will end up as background noise…if they replace it with a single slogan, it will have a much bigger impact. With this strategy in mind please follow us on twitter and then tweet to your friends recommending that they follow as well.   If you want a shortened URL to this post you can use the following: http://bit.ly/trpstweet. Thanks and happy tweeting / facebooking, The TRPS