Revenue

Rivalry -vs- Revenue

Recently there has been a lot of discussion about scheduling.  Most of this discussion has centered around either adding a 9th conference game or scheduling tougher out of conference opponents to better position a team for a chance at getting into the College Football Playoff.  This article will deal with the ability to schedule good competition and meaningful rivalries in this new age of college football. As everyone knows, with the conference expansions that started with the SEC in 1990, it has become more difficult to schedule top quality opponents because of logistics as well as the fact that teams’ conference schedules have become more difficult.  The only incentives to scheduling a top quality opponent are to improve your resume for the College Football Playoff or to satisfy the insatiable hunger of the fans.  From a revenue standpoint scheduling a Power 5 opponent is a negative because a team of that caliber would require a return visit which would limit the revenue that the school could take in …. Until now. If the following system were to be adopted, it would enable teams to schedule these top quality opponents.  The following steps would need to be implemented for the system to